What we shipped, newest first

• •Local SEO now works before you run a strategy. It used to wait until a strategy had been run.
• •Agencies can now embed the free audit on their own sites. They could not before.

The content audit now tells you where to add a link, not only that one is missing.

Client Reports can now follow a client's own billing cycle instead of the calendar month.

You can now walk the whole strategy flow, from step 1 to a finished strategy, before you spend anything. The demo runs on sample data, so no credits are used and nothing needs setting up.

The Google to-do list now flags a search that earns under half the clicks its position should. It tells you to rewrite the title and description for that page.

The content score now gives clearer advice on how an article opens and answers. It nudges you toward the answer first, which suits readers and AI search.

The Site Audit now catches three more problems that hold pages back in search. Each one shows up in your report with fix steps.

Articles on medical, legal, finance and education topics now follow the official guidelines you choose, instead of leaving the writer to guess. Before Generate, Improve this page, Refresh this page, a calendar Write or the Page Editor's Optimise runs, you are asked which guidelines the article must follow.

The Page Editor now shows a "Needed from you" list of jobs the AI cannot do for you, so a page is ready to publish, not just well written. It appears as a bar under the editor tabs and on your Super Page result.

Local SEO now turns your map-pack competitors' 1 to 3 star Google reviews into content you can use. Under Top local competitors, "What their customers complain about" groups the complaints into themes.

The AI answer panel in your Audit Programme now shows how often AI search names your business, and where it gets its sources. Each question is also checked against Google's AI Overview, alongside the AI engines you already see.

Page Editor designs now look like your site, because they are set in your site's own fonts, sizes and weights.

You can now connect your Google Business Profile to Local SEO by signing in with Google, instead of searching for your business by name.

You can now point SearchBlueprint at a competitor's blog and get a queue of articles written to out-rank their best posts.

Every account can now join the affiliate programme and create a link for a prospect's website, any page or a campaign, with a message ready to send.

Agencies can now set a primary, secondary and highlight colour, and the client portal repaints the whole app in them.

Technical SEO deep audits now let you choose how many pages to read, at the same page-band prices as the other deep audits.

The technical audit now catches more real problems and reports fewer false alarms.

Setup, keyword and audit screens are easier to use on a phone.

The keyword map, on-page mapping and content plan now say when they were built from an older keyword run than your latest one.

If a site's firewall refuses our crawler, you now still get an audit built from public data.

• •Fix it for me shows the price before it rewrites. Previously, the credits were spent without the price being shown first.
• •Removed pages no longer linger in links and exports. Previously, links pointing to a removed page stayed in those places.

Renaming or removing your white label now shows up on reports you ran earlier.

Audit and agent readiness findings on a Webflow site now come with fix steps written for Webflow.

Hand your on-page recommendations to a coding agent or a colleague in one click. Every on-page change now copies as a single prompt for Claude Code, Cursor or your AI site builder, or downloads as a Word guide.

Set your name, logo and colour once in settings, and every client report prints them instead of SearchBlueprint. White label is no longer limited to the Agency plan.

See whether an AI agent can reach your site, read it and trust it, scored 0 to 100 and kept apart from your SEO grade. Every audit now includes the score, so you know what to fix for AI search and agent traffic.

Previously, when a firewall blocked our crawler, the Technical SEO audit charged credits, wrote an empty workbook and replaced your last complete audit. A blocked run now reads "Website access issue", with "No credits used" and "No score affected", and your last audit stays.

Rerunning the schema audit on a site that has not changed now returns the same recommendations. Previously, a rerun could hand you different code with no explanation of why.

The redirect map now traces what each old URL answers today, so existing redirects are followed to their final page before the new rule is written. After launch, a re-run gives every old URL a pass or fail.

You can now open and run the site audit, deep audits and schema audit yourself, with no coming-soon lock. Each audit has its own page, and its button shows the credit price and your balance before you start.

Your target keywords and current rankings now sit in two tabs on the keywords page. Search, add and remove keywords inside the table.

• •GSC audit reads your Search Console exports correctly. Previously, the Performance "Download CSV" is a ZIP and was not understood.
• •Schema audit gives accurate advice on Squarespace, Wix, Shopify and Ghost.

A 1,000 by 1,000 URL redirect map now builds in about 6 seconds, down from about 140. The map is also safer to ship.

The content calendar is easier to read, and you can now add an article to any day. Each month cell shows a count and a colour instead of a full card per item. Click a day to open its items as cards.

Every generated article and service area page can now open with a banner. Choose an AI-generated picture in your site's style, or a headline banner in bold color, a soft gradient, or a dark or light theme built from your brand colors.

Seven tools that competitors already had and we did not are live now. They cover keyword density, readability, broken links, canonical tags, Open Graph tags, URL slugs and schema markup. Each one runs free, with no account needed, and gives you a straight answer for a single page or a single keyword. Find them under Free tools.

The Optimize step now lists Google's top-ranking pages for your target keyword, with your own site and directories filtered out, plus any page you want to add yourself. Tick the ones worth learning from, and Page Editor builds your page to compete with what is actually ranking, not a generic template. It is the same editor, with one more input: what is already winning.

• •Auto-reload stops billing you after you cancel. It used to keep billing you afterward.
• •Scheduled re-audits now email you when they finish. They used to finish without telling you.
• •Free tools stop showing a result when the page fails. They used to show one anyway.

Some technical topics do not have an honest stock photo, so the article generator used to leave that slot empty or force in something misleading. It now draws a diagram instead, wherever a stock photo would be refused. Existing technical articles that were short on pictures got diagrams backfilled too, so older content gets the same treatment as new articles.

Internal links used to get picked by word overlap. An article about "pricing plans" could link to another page just because it shared the word "plans", even when the pages were not related. Both the writer's own link picker and the nightly job that links up orphan articles now judge by meaning instead. It was tested against 28 real article topics, matched against how a person would actually link them.

The branded-keyword filter only recognized names already on its stopword list, so a competitor it had not seen before slipped through as a regular keyword. It now checks each term against the rival firms and people found while researching your market, not just a fixed list. We also fixed the opposite mistake: the relevance judge had started dropping keywords for your own core services. Both changes were re-measured against real production keyword pools before shipping.

Editing an article's title used to regenerate its slug, so a simple update could move the live URL on Ghost, Webflow and GoHighLevel. Any backlink or search ranking pointing at the old address broke. The slug now stays fixed after the first publish, so a later edit changes the content, not the address.

The setup wizard and Keyword Map used to buy the same pricing and rank data more than once. They now reuse what they already have, so several steps finish quicker.

Previously, deleting a recurring re-audit removed it immediately with no way back. Keyword Map could say a keyword saved when the write was refused. The Sitemap Planner could drop an edit made right before you left the board. All three now protect what you did.

Publishing now gives you the same warning and failure messages no matter which of the six platforms you publish to. If a site ignores cover images, a warning now appears right beside the hero image field, not just in the publish result. You catch it before you hit publish, not after.

Mobile CRO audits now come back in about half the time. We compared medium effort against high across ten sites with past reports, and the findings matched closely enough to make medium the new default. You get the same recommendations, just sooner, with no change to how you run an audit or read the results.

Rank tracking is retired, and every project now has a Site traffic page built on your own Google Analytics 4 and Search Console data instead of estimated positions.

The developer brief Page Editor writes for whoever builds the redesign can no longer publish itself to your live blog or RSS feed. That brief could previously be auto-published and show up where your readers would see it, by mistake. It is now never auto-published and never appears on either, so only the finished page reaches your audience.

If a rewrite gets cut off by the length limit, it now says so instead of reporting the job as done. A long rewrite that hit the model's limit used to finish silently and report success, leaving a page cut off mid-sentence with no warning. Rewrite now recognizes a draft cut off at the cap and tells you, so you can shorten the request or split it into parts instead of publishing an incomplete page.

Every recommended fix in your Technical SEO Audit now comes with its own verification step. Link recommendations also take a page's real purpose into account instead of treating every URL the same.

In Schema audit, blog posts and other pages no longer repeat your full business listing in their structured data. Schema now declares your business once per page, and other blocks reference it instead of repeating it. A page needing no changes still shows its existing schema, so you can always see what search engines will read. All sixteen schema rules now match a page's real content; five previously picked the wrong type.

The sitemap planner now keeps the pages your site already has instead of proposing near-duplicates in their place. It reads your site's real navigation and crawl data first, then adds new pages only where a real gap exists.

• •No more duplicate suggestions for a topic your site already covers
• •A live page is now compared using its own address, not another page's
• •Suggestions no longer show as unrelated

• •Multi-location businesses get a recommendation based on each location's own details, not a platform-wide placeholder duplicated across every page
• •Audits that used to fail partway through now complete
• •The business name shown comes from your verified business data when your site's own markup doesn't have one
• •Address, hours, and video markup are read correctly instead of being skipped or crashing the run
• •The hours you enter in the editor now display in plain language instead of raw data

When your last two audits agree, Insights says so directly instead of asking you to run another audit you have already run.

Competitors, both backlink tabs, the Local SEO pages, Rankings, Analytics and Traffic, Page Monitor, What changed, Insights, and the Marketing Plan are usable again. The backlink tabs still carry a Soon badge until the exchange opens.

It reads your active tab, an open dialog, the section you scrolled to, status chips, and empty states. Asking why something is empty now gets an answer about what is actually on your screen.

Choosing to generate the rest of an on-page audit used to re-run the same pages already covered. It now maps pages that haven't been analyzed yet, so each run makes new progress.

Quick wins previously could report that a topic had no measurable search terms even when your site already ranked for related keywords with real search volume. It now checks your site's own ranking keywords first.

Open a tool from inside one of your websites or projects and it runs against that site automatically, instead of asking you to pick one first.

Setup's Keyword Map step used to send you out to the dashboard to see your page plan or site map. Both now appear inline in that step. The sitemap also has a single editor instead of a second one hiding behind a link, and you're warned upfront that generation takes 1-2 minutes.

• •Publishing no longer gets stuck showing 'Going live' if the final check runs out of tries.
• •The queue shows accurate status and counts, orders entries consistently, and caps retries sensibly.
• •Rows now lay out properly on a phone, and cancelling an item can be undone.

Running the technical or mobile audit on Deep Audits used to look like it vanished after you left and came back, showing 'not run yet' even though it had finished. Both audits now persist properly, so your results are there when you return.

• •Technical audit recommendations describe what to fix in general terms instead of guessing your exact site setup, since we can't see it.
• •Priority fixes: each issue now appears once, with a page count, instead of several times.

Schema audit now reviews the structured data already on your page. Before, it only suggested new markup to add. The review covers your properties one by one, maps how your entities connect, and gives your existing structured data a health score.

Every keyword and suggestion cell in your Keyword Map (and the matching step in setup) now has copy, edit, and comment controls. Leave a comment and the AI rewrites everything in that row it affects, with a full undo and history. Changing a page's primary keyword cascades the update to its secondary keywords, AI search prompts, and suggested copy automatically. The primary keyword picker also lists every alternative and lets you undo your pick.

You can now see every site in your workspace when you open Content History, instead of only the one you had selected. This makes it easier to check the history of content across every site you manage from one place.

Every finding now gets one general fix, shown the same way on every tab and in the free tool. Recommendations no longer reference filenames that do not exist.

Each run also keeps any new pages the map proposed.

Tell the AI what to change on a row and it rewrites the cell for you. The change can be undone.

Head terms whose 12-month average was inflated by a recent spike now plan on the prior year's figure instead of the inflated one.

Keyword maps and pickers show a difficulty score for every keyword. A keyword that has not been scored yet now says Not scored instead of showing a misleading zero.

The mobile conversion audit is now a consultant-grade PDF built from real phone screenshots of your key pages, replacing the old checklist.

The strategy wizard now draws your planned sitemap, shows today's site next to the plan, and maps your internal links before and after. Drag and drop to reorder pages, with undo.

Analyze a live page, get back an editable redesign with SEO copy, revise it with AI, and share it with a developer brief.

You can now use three new free tools without signing up: a keyword intent checker, an llms.txt generator, and a location page generator. The keyword intent checker tells you the intent behind any keyword. The llms.txt generator creates an llms.txt file for your site. The location page generator creates a page for a specific location. Find all three on the Free tools page.

Starting an analysis before discovery has finished now returns you to setup instead of leaving a Preparing spinner that never resolves.

Local SEO pages now use one shared save bar, and it warns you before you leave the page with changes still unsaved. In Settings, switching tabs while you have unsaved edits asks you to confirm instead of quietly throwing them away.

Leaving feedback about an image used to occasionally strip it from the article with nothing put back. Image notes now trigger a proper re-selection pass, and if no replacement can be found the original image is kept rather than removed.

Describing your business now also generates a few buyer-shaped audience suggestions as editable chips, so you do not have to write them from scratch. Remove or add your own; the same suggestions now fill Target audience correctly in both the wizard and Business settings.

A new Clusters page groups your researched keywords into topics you can realistically win, labeled from your real rankings as owned, overlapping, underperforming, or open. View topics as a map or as bubbles, and turn any topic straight into a content calendar item.

Discovery now reads each candidate competitor's own homepage and runs checks before flagging a non-rival, so directories and adjacent trades get caught by evidence instead of by name alone. Flags stay visible and you can override them.

Cmd-K now searches your reports, tasks, keywords, articles, leads, and the help pages. Ask AI answers using your own workspace data, with citations.

Project Overview is now the hub for your project, linking straight to your Keyword Map, Sitemap, On-Page SEO Mapping, Technical Audit, and Mobile CRO Audit.

• •Checks that used to just say "12 affected" now expand to list the actual URLs, up to 25 at a time.
• •Duplicate content and keyword cannibalization checks get the same drill-down.
• •Thin content and orphan pages now appear as their own failing checks with URLs, instead of being folded into a count.
• •When PageSpeed data isn't available for a page, the report says so instead of leaving it blank.

• •The AI-generated audit no longer invents Core Web Vitals or mobile-readiness scores it wasn't given.
• •The local SEO consistency check no longer marks a page with no listed phone or address as matching.
• •A page that fails to load for scanning is no longer scored as if it were empty.
• •The content score now recognizes a keyword in your title even with punctuation like colons or parentheses.

• •A recommended website-size tier pre-fills your strategy settings based on the pages found, and you can still adjust them.
• •The Recommended Keywords list now starts with the top keywords already checked, so you refine instead of starting from scratch.
• •Picking keywords now uses a checklist over the Recommended Keywords list.
• •The Business step builds context from service chips instead of an editable description that could show text from a previous site.
• •The Keyword Map confirmation step only appears once both the map and sitemap are ready.

The project page now has Keywords and Exports tabs with the full keyword table, including a SERP Features column. A new Competitor Research section shows each competitor's organic ranking and other metrics as overlaid charts, and the Analysis Complete card leads with these charts instead of a text summary. Domain rank is now shown on a familiar 0-100 scale, and the Keywords tab prompts you to run an analysis when a project has none yet.